Presenting your value proposition through high-impact professional content.
Give prospects clear and compelling answers before they even call. We interview you, ghostwrite your scripts and produce your shareable films in 3–4 weeks.
Two ghostwritten scripts · Two 5–10 minute films · Four short videos
Aaron Daniel · Award-winning filmmaker and published author with over a decade of experience
When your expertise
wins the work.
For consulting, advisory and other B2B service firms where trust and differentiation are your moat.
- Your sales process depends on trust and expertise.
- Your prospects need education before they’re ready to buy.
- You have complex services that are easier to explain than describe on a webpage.
- You already know your ideal buyer and the problems you solve for them.
- You want a library of professional videos your sales team, website, and referral partners can use again and again.
- Your average client value is high enough that better positioning and sales enablement can materially impact revenue.
Daily social-media management, community management and high-volume short-form production are outside this engagement.
From conversation
to finished films.
You bring the expertise. We write the scripts and produce the films.
- 1
Research & extraction interview
Find the strongest ideas.
We research your firm, then interview one partner, principal, founder or managing director for 90 minutes. We explore client problems, your approach, examples and the reasoning behind your recommendations.
- 2
Scriptwriting & direction notes
Shape your point and insight.
We develop two distinct ideas, write the complete scripts and establish the visual treatment. You review both scripts before filming. There is no script for your team to prepare.
- 3
Production & publishing assets
Production frames by Aaron Daniel Films Make it ready to share.
We direct the half-day shoot and complete editing, sound, colour and finishing. You receive two finished films, four short videos and the materials to publish them.
- 90 minRecorded interview
- 2Complete scripts
- 2Films · 5–10 minutes each
- 4Short videos · 45–90 seconds each
Build the trust that wins the work.
Compared with firms that do not consistently publish thought-provoking insight and experiences, hidden buyers report being:
Share of hidden U.S. B2B decision-makers reporting greater likelihood. Buyer survey responses, not measured sales growth or a video-only study.
71% also say thought leadership demonstrates a vendor’s potential value more effectively than conventional marketing or sales materials.
Source: 2025 Edelman–LinkedIn B2B Thought Leadership Impact Report , pp. 12, 13 & 25.
Hinge also identifies content and thought leadership as priorities for high-growth professional-services firms. Read the research
B2B buyers prefer video explanations.
In a B2B buyer survey, video was preferred to written content for explanations of complex products or services. Let prospects hear your insight and understand your approach before they call.
of surveyed B2B buyers say video helps build trust in a company’s ability to deliver on its promises.
Source: Brightcove / Ascend2, 2022 , pp. 9–10. Survey of 305 B2B purchase decision-makers at companies with $50M+ annual revenue in North America and the UK. Self-reported preferences and trust.
Two refined ideas become a month’s worth of high-impact video content.
Two completely written scripts give each film a clear argument, structure and visual direction.
3–4 weeks · Travel quoted separately.
- 2
- Ghostwritten scriptsFully written arguments, shaped from the interview and any supporting company documents, and approved before filming.
- 2
- Thought-leadership filmsTwo 5–10 minute films, each developing a distinct idea.
- 4
- Short-form videosFour 45–90 second edits drawn from the films, for your professional channels.
- 30
- Day publishing planLinkedIn copy for each video, website and YouTube titles and descriptions, plus thumbnail selections.
The complete project: research, a 90-minute extraction interview, scriptwriting, visual treatment, production direction, one presenter, up to a half-day of filming at one location, editing and one consolidated revision round.
Made for the places
clients evaluate you.
Add each film to a relevant service, insight or company page.
Publish through your firm’s or individual leaders’ accounts.
Build a library of the firm’s ideas and methods.
Share relevant films with prospects and your sales and marketing teams to help explain the problems you solve.
Publishing materials are included. Ongoing account management is available as an addition.
Aaron Daniel.
Over a decade filming high-profile events, interviews and unscripted material, and shaping them into finished, award-winning films.
His Theatre & Film Studies background helps him shape ideas and messages into scripts that are clear, engaging and easy to understand.
Author of Video Authorship. Aaron leads each engagement, with a small production team as required.
A few questions.
Does our team need to prepare a script?
No. Research and complete scriptwriting are included. Your team reviews the script before filming.
Do we need to choose the topic first?
No. We review the firm before the interview and determine the film subjects from the interview material.
How much time does this require?
One 90-minute interview, one half-day filming session at one location and time to review the script and final edit.
Do you manage social media?
The engagement includes publishing copy, titles, thumbnail selections and a 30-day distribution plan. Posting, scheduling, comments and community management are available through an additional account-management engagement.
Can we commission a larger series?
Yes. This engagement includes two films. Additional films can be proposed when the interview produces more viable subjects. Across multiple engagements, the eventual goal is a fully ghostwritten and published book that brings your ideas together. Book writing and publication are scoped separately.
Can you work with firms outside Canada?
Yes. Research, interviews, writing and pre-production can be completed remotely. Production logistics are arranged separately.
Your expertise
worth sharing.
Two ghostwritten scripts. Two produced films. Four short videos.
Give prospects a clear reason to choose you before they even call.